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Going green in a Recession, No need to wait for a recovery.

June 12th, 2009 · No Comments

Going green in a Recession, No need to wait for a recovery.

We have all reduced our carbon footprints in this recession whether we planed to or not.  Constraints on budgets have forced lower levels of activity including marketing and promotion. Preparing for inevitable recovery can incorporate a flexible Green plan for your large format printing.

Going Green often meant specifying environmentally friendly materials which were more expensive and poorer performers than the existing products.  Narrow schemes specifying bio-degradable substrates or inks that were poor performers for their intended application, scuttled many programs.  Quote requests were made, with amendments soon following, once a few vendor responses were received.

B3DigiGrafx has been exploring practical solutions to deliver Green to its customers. There are many contributors to consider when scoring how Green your process is.  Recycling customers used material is an option offered for many materials.  There was a time when 100% virgin material was identified as a quality product, times have changes along with materials.

Exploring alternatives for your promotion may lead to recycled substrates using UV inks, or materials that can be returned to your printer for recycling.  Fabrics in place of vinyl materials often improve the presentation as well as lessen the environmental impact.

There are many options available to Large Format printer that will improve your Green score.

Reviewing your plan for the coming year, in consultation with your printer can help find alternatives to existing products that fit your budget.  Printers have substrate and ink combinations made to fit differing applications, take advantage of our expertise.

B3Digigrafx can help you achieve your Green goal even in a recession.

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